About Big Dot of Happiness

Back in 1999, Sherri (founder) was a stay-at-home mom with a passion for creating extra-special things for the people around her.

She started sewing character hooded towels for her friends' baby shower gifts. This quickly turned into a business concept of PARTY.  As business grew very fast, Sherri needed to hire an engineer—and her husband Scott was the perfect fit! ;) Now, two decades and three buildings later – Sherri, Scott and the entire Big Dot Team run this remarkable party supply business called Big Dot of Happiness.

Why We Love
What We Do

We do more than create party supplies, we create Goose Bump moments … memories that will last a lifetime!

Our designer party collections make it easier for everyone to be a Party-Throwing Hero.  Life is one big celebration – Let’s have some quality fun!

What Makes Our
Products Unique?

We are where QUALITY and FUN meet!

From concept and design, Big Dot of Happiness products are 100% unique and original with the majority crafted right in our Wisconsin facility. We pride ourselves on the quality of our party supplies and specialize in making your party a fun event to remember for years to come.

Dot Along With Us...

More than our hairstyles have changed over the years

From the very first employee to the most Big Dotters ever, and even a few years in between when we were a smaller team focused on reinventing ourselves, one thing always stays the same - Big Dot is here to make your party even more extraordinary!

It all started with a woman, a card table and a dream. Journey through our history below. Who knows what will be next, but it sure has been a thrilling ride so far!


... A Dream. Sherri started crafting baby shower gifts as a hobby, filling the random moments she wasn’t busy with her kids.

Sherri & Chids

New Store: First website launched.


First employee is welcomed.


Moving Day - A workspace big enough for everyone!


Featured: Woman's World.


Business is Growing. Her husband, Scott decided he wanted to be part of the team.

Business is Growing

Big Dot of Happiness becomes our official brand.


We need a bigger building - Moving again!


Featured: Discovery Channel Documentary on Baby Showers.


Did someone say "Moving Day?"The new 20,000 square foot building is big, blue and perfectly doterrific!

Moving Day

Product Launch: Large Format Printers


Inspiring Others. Sherri was the keynote speaker at the Women's Business Conference.

Inspiring Others

Menomonie Chamber of Commerce Business of the Month


We've Shipped 500,000 orders!


Reinventing ourselves due to significant changes in e-Commerce


The Customer is the Boss. The new Big Dot website makes the perfect party just a click away!

Customer is Boss

Featured: Social Media 300


New Stores: Amazon International


Real-Life Occassions. Sherri & Scott's first daughter graduates, inspiring new graduation products.

Real-Life Occassions

Product Launch: Product Beta & Category Expansion


Product Launch: All Holidays


Product Launch: Adult Birthday


Recognized by Amazon. Sherri was 1 of only 300 women invited to the Amazon Women's Entreprenuer Conference

Recognized by Amazon

Product Launch: Large Equipment Update


Amazon Seller Spotlight. Sherri was highlighted on the Amazon video series, Day One: Stores of Entrepreneurship

Day One Entreprenuership Stories

Featured: The Amazon Blog


Product Launch: Outdoor & Home Decor


Featured: Represented All Sellers as one of six Panelists invited to speak to 500 Amazonians.

Amazon Panelists

Product Launch: Mass Theme Expansion


Amazon Visits Big Dot. We were delighted to host special guests from Amazon and show them our building.

Amazon Visits Big Dot

Product Launch: Large sports, holiday & graduation expansion


Highlighted Business: Amazon FBA Onsite - Video & Featured Speaker

Highlighted Business

Big Dot's New Look Revealed! AND we needed more space! Expanded to second building "Little Dot"

Big Dot New Logo Revealed

Growing: Expanded our Creative and Marketing Team to launch NEW and AMAZING Products.


Amazon Trip to Washington D.C. Sherri was selected to go to Washington D.C. with Amazon Policy and meet four Wisconsin representatives to discuss how selling on Amazon has helped small to medium size businesses grow.

Washington D.C. Trip

Etsy: Big Dot Etsy Store reaches over 100,000 orders.


Big Dot Celebrates Local Schools Going Back to School. We gifted 9 local schools with "Welcome Back" yard signs & decoration kits. Each Big Dotter was also surprised with cash to spend while shopping downtown Menomonie.

Back to School Event

Big Dot Visits Walmart's Headquarters in New Jersey. We met with our Party Supplies Category Specialist.

Walmart Trip

Big Dot Visits Amazon's Headquarters in Seattle, WA. We attended the Seller Summit and met several Amazon Teams.

Amazon Seller Summit

Big Dot Visits Amazon Small Business Academy in Miwaukee, WI. Sherri was 1 of 3 sellers selected to speak to a crowd of 250-300 people. Some of our products were also displayed at the event.

Amazon Small Business Academy

Cheers to 20 Years! Celebrate with us as we take a trip down memory lane. Big Dot of Happiness is where QUALITY and FUN meet!

Celebrating 20 Years of Happiness

Community Yard Sign Giveaway. At the start of the Safer at Home Order due to the Covid-19 Pandemic, we gave away signs for our local community to show gratitude to the front line workers.

Community Yard Sign Give Away

Big Dot STRONG! Through the unprecedented times of 2020, we have remained BIG DOT STRONG!

Big Dot Strong Team Photo

Featured - Jeff Bezos (Founder and CEO of Amazon) mentions Sherri as a small and medium-sized business owner success story in his statement to Congress.

Jeff Bezos Statement

Altacrest Partners with Big Dot of Happiness!
Excited to offer a better customer experience by investing in our future with the partnership of Altacrest Capital.
More QUALITY FUN coming soon!

Altacrest Partners with Big Dot

Real People. Real Parties. Real Purpose. Big Dot collaborated with Charlotte's mom on our Heartiversary line. Big Dot of Happiness donates 10% of every Heartiversary sale to The Children’s Heart Foundation.

Big Dot Heartiversary collection

Big Dot Fun -
With the success of our Target+ launch, Big Dot leadership treated all Big Dotters to shopping spree at our local Target.

 Big Dot shopping trip at Target!

Big Dot Founder/CEO, Sherri - Attended and spoke at the 2021 Women in Retail Leadership Summit to share how she started and grew Big Dot of Happiness.

 Big Dot of Happiness Sherri Yukel Women in Retail Leadership Summit